FRIED CHICKEN INCENSE STICKS
KFC aims to strengthen our relationship with Gen Z through the culture of Thai Chinese families and Chinese New Year is the best time for Gen Z and their family to celebrate together. The creative “Fried Chicken Incense Sticks” was launched in collaboration with Wunderman Thompson Thailand, a partner who continues to find inspiring new ways to build relationships between brands and the new generation who are always looking for novelty and uniqueness.
